Hello Again,
I am currently working/ Interning with a small company called INFLUENCE AT WORK. 90% of my interview for the job was trying to communicate exactly what they do.
Generally, IAW is the office of Dr. Robert Cialdini, a Reagent's Professor Emeritus at ASU Business school. He has spent his career researching influence and persuasion in a scientific setting. He has written several books and has been published multiple times in several scientific journals. Further, all his works focus on the ethical applications of the findings.
The core of the research is built on 6 principles: Reciprocation (do onto others as you would have them do onto you), Scarcity (typical economist perspective), Authority (showing what you know), Consistency (keeping up with commitments), Liking (making friends), and Consensus (people do what everyone else is doing).
Though this is wonderful critical thinking information, there is a limit to what an academic can do with it on their own. That's where IAW comes in. IAW hosts seminars to teach the research to corporations, the government and Non Profits. Depending on the need of the participants, the workshop is tailored to their needs. For example, a large corporation will likely get a seminar focusing on applying the knowledge in an ethical manner to increase sales, whereas a non profit will get one focused on how they can apply the research to increase fundraising and marketing efforts.
The office is near ASU in Tempe. We are a small office of 4 people (including myself) with around 20 people worldwide.
My job title is Administrative Assistant. Mostly, that means I keep everyone else from getting too overwhelmed with their own job duties. I organize the office (no one else knows where to find anything), monitor book sales and ship them out, take inventory of merchandise and books, make fun lists on excel (my favorite part), take trips to our storage unit, and really anything else that they need.
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